Stationery Design

Folio: Cheryl Pearson Florist – Business Cards

May 6, 2008

First impressions last. And what better first impression can you make for a high-quality florist, than to simply show off their beautiful flowers?

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Advice: The intangible tangibles of good design

January 21, 2007

Whether you sell widgets, or you service widgets, or you sell your time and skills to others who make widgets, sometimes your business is in a crowded market, and there’s not that much that differentiates your business over other business – at least, not in the eyes of your customers. Certainly, customer service, professionalism, price and quality are the cornerstones of any successful business – but let me add in one more to the mix: good design.

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